For SS21 we turn to Byron Bay for inspiration. Although it has now evolved into one of Australia's must visit destinations with it's beautiful stores and stunning restaurants, we're happy to report that the countercultural roots of this bohemian beach spot run deep.

MUSE

Ultimate beach babe Lara Worthington is our muse this season - enscapsulating everything we love about Summer - with her free, relaxed and athletic vibe.

NEW TO LUXE.....

AMONG EQUALS

Founded in 2105, Among Equals works with communities across Papua New Guinea, including the Goroka, Mount Hagen, Telefomin and Madang regions, and is proud to count more than 600 weavers in its fold. Every Bilum bag is a unique, one-of-a-kind work of art particular to the weaver and her home. Among Equals is dedicated to improving the communities wellbeing, including funding and construction of the Blue Haus, a safe shelter for the weavers to come together, learn and weave.

"Among Equals is a brand that merges art and community with fashion and the ancient practice of Bilum weaving. Every bag is the most wondrful work of art, handwoven by a female artisan from Papua New Guinea. The design captures her spiritual and cultural heritage, her story and her craft. We are a non-profit brand, supporting these inspiring weavers and giving back to their communities."

— Founder, Caroline Sherman

BYRON SOUNDS

We found musical inspiration from Tame Impala and the dazzling, gently psychedilic sounds of Babe Rainbow. Hailing from Byron Bay - their music acts as an extension of the community that has made the area so magnetic for so many.

LISTEN

MOODBOARD